Growth Potential

The Cost of Getting U.S. Growth Wrong

Too many global midmarket companies pursue U.S. growth without the right strategy, budget, or support. The result is wasted investment, distracted leadership, and missed opportunities. Leaders who address these issues early unlock faster growth, stronger trust, and a sharper competitive edge.

Lack of U.S. brand recognition and credibility

No clear U.S. growth strategy

Wrong assumptions about the market

Lack of local expertise and support

Leadership stretched thin and distracted

Subsidiary deprioritized, growth stalls

This index translates those lessons into a quick, practical tool to help you avoid the same traps, see how your readiness compares with peers, and seize opportunities sooner.

What You'll Get

In just 90 seconds, you will receive a Growth Potential Score and a customized PDF with recommendations specific to your stage. The report draws on years of working with global midmarket companies and CEOs entering and scaling in the U.S., showing where you stand today, how you compare with peers, and what to prioritize next.

Instant U.S. Growth Potential Score: see where you stand in seconds

Stage-Specific Recommendations across strategy, sales, and brand positioning

Benchmarking insights that show how your readiness compares with other midmarket companies

Clear Next Steps in a Shareable PDF designed for executive teams

Your customized PDF is too detailed to display here and designed to be shared with your team.

How It Works in 3 Steps

Enter your email to begin

Answer 6 to 8 quick questions. About 90 seconds.

Get your scoreinstantly, plus yourcustom report byemail in <5 minutes

No long surveys. Just focused insights for busy leaders.

Why This Matters for Leaders

The U.S. is the world's most rewarding and accessible market, but also the most competitive.
The Growth & Expansion Index highlights the most common challenges and obstacles faced by global midmarket companies entering or scaling in the U.S. It gives leaders a sharper lens on where to focus and what to prioritize before making bigger investments.

Beyond Borders Marketing helps global midmarket companies enter, grow, and scale in the U.S. This tool distills that experience into a fast, practical, actionable format.

Customer testimonials

We build longterm relationships with our clients. Here is what they say...

Beyond Borders Marketing makes things happen. They enable me to build a global presence in the US, EU, Middle East... it doesn’t matter where.”

Frederic Kahn

Global VP, Key Accounts

Beyond Borders Marketing has been an excellent partner for our company. They fit our budget with their a la carte options and really focus on the growth of our brand awareness.”

Matthew Nemeth

Managing Director

Our business model is pretty complex. It’s not your average off-the-shelf product or service, but the BBM team really understands it and communicates our message well. After at least 10 years of working together, Cameron and the team have consistently delivered and regularly anticipate our needs.

Doug Donahue

Co-Founder

Beyond Borders Marketing combines European experience with a North America background that has helped us on numerous cross-border projects. For us as an international mid-sized company based in Europe without a local presence in North America, working with people like Cameron is indispensable.

Sonja van der Eijk

Marketing & Communications Manager

Discover Your True U.S. Growth Potential in 90 Seconds